12 Days of Food, Fun and Exhibits
Lancer managed the “Land of 10,000 Beers” exhibit at this year’s Minnesota State Fair. The exhibit, put on by the Minnesota Craft Brewers Guild, featured more than 200 beers from nearly 60 breweries and brewpubs.
Visitors to the exhibit could select among six different beer flights and purchase pretzel necklaces and/or gourmet pretzels while listening to presentations about...BEER! This was a very successful year for the Minnesota Craft Brewers Guild at the Minnesota State Fair and we were excited to be a big part of it.
Lancer also launched three new food items at the fair this year: Sriracha Balls, Totchos and Sriracha Dogs at our booths in the Lee & Rose Warner Coliseum. The critics responded well to the new bites!